Pristine Properties was born from a shared passion for creating exceptional travel experiences. It all started with Johanna—a visionary entrepreneur and avid traveler—who spent years exploring Europe, only to find herself frequently disappointed by the inconsistency in short-term rentals. The culprits? Subpar design, inconsistent service, and, most critically, a lack of cleanliness. She knew these elements were not just details—they were the foundation of a great guest experience. 

The name Pristine was chosen with purpose. It embodies our commitment to spaces that are fresh, clean, and good as new. It sets an immediate expectation for guests while serving as a promise to property owners: to maintain and elevate the standards of their properties to the highest level.

Enter Tuomas: an equally driven individual with a keen eye for opportunity in the rapidly growing vacation rental industry. When Johanna and Tuomas crossed paths, it was clear they shared a vision. Within just one day of brainstorming, Pristine Properties came to life—a seamless blend of entrepreneurial spirit, hospitality expertise, and a commitment to excellence.

Pristine Properties began as a personal project. Johanna and Tuomas started by transforming their own spaces into vacation rentals, driven by their passion for design, hospitality, and creating memorable stays. But as they delved deeper into the industry, they noticed something striking: countless apartments sitting empty, property owners struggling to make their investments profitable, and short-term rental operators overwhelmed by the demands of the daily operations, marketing and management.

They realized their vision could go beyond their properties. With the skills and systems they had developed, they could help others turn their investments into thriving vacation rentals. Pristine Properties was no longer just about their success—it became a platform for empowering landlords and operators to achieve more.

Today, Pristine Properties serves not only travelers seeking exceptional stays but also property owners and operators looking for professional management and enhanced profitability. Whether it’s a single apartment or an entire portfolio, we bring fresh design, impeccable cleanliness, and operational expertise to every property.

Let us turn your property

PRISTINE

Let us turn your property PRISTINE

Meet the Team

Johanna Marie Yana
CEO/Founder

Tuomas Lehtovirta
Co-Founder

Contact us

Address

Helsinginkatu 4a A 13 00500 Helsinki, FI

Email Address

contact@pristineproperties.fi

Phone

+358 45152 1633